As entrepreneurs, a significant part of our day is dedicated to managing our social media and marketing our business to ensure that we are always converting clients and customers. One thing I’ve learnt is to make the most of my time and systemise my business effectively. In doing so I’ve realised that creating valuable and original content everyday, isn’t an effective strategy.
What IS an effective strategy: Blogging. Yep I said it! If you're not already then start typing away, join the band wagon and start writing your blog.
You need to begin by spend the bulk of your time developing an idea and translating that within a blog post. From there, you have everything you need, you just need to pull it apart and into bite-sized pieces to share across your social media.
There are a few more steps but lucky for you I’m sharing my best tips to systemising your social media by re-purposing content. This is my guaranteed strategy to still producing the traffic you need without the extra hours of work!
What are the benefits of re-purposing content?
1. IT ACTUALLY GETS SEEN
The writing you put your heart and soul into, gets seen by the right people, and the right amount of times to actually make a difference.
2. YOU SAVE TIME
You save time AND you end up with even more valuable content to share throughout your social media now, and in the future.
3. YOU BECOME AN 'EXPERT'
Your audience will begin to recognise you as an expert for that particular topic. This is essential to gaining influence and improving your know, like and trust factor.
4. YOU HAVE A STRATEGY THAT WORKS
You will feel empowered to write more consistently knowing that you have a strategy and system in place that boosts your social media and markets your biz at the same time!
5. YOU HAVE MORE CONTENT TO SHARE WITH YOUR AUDIENCE
By re-purposing content, you end up with MORE content to share, not less!
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